Look, I don't like Apple. They crank out a similar product each year and charge an arm and a leg for it. I'm nearly positive that they have invented the iPhone 20S and planned backwards from that. However, whatever your opinion is on smart phones, there is no denying that the technology is affecting modern gaming, and that they impact the industry greater than you may think.

Yesterday, an EA employee spoke out and stated that "the Wii U is crap," and "Nintendo should have pulled a Sega." He also says "the casual market is on mobile/tablet now." Many comments on this news piece Nate wrote criticized the mobile market, stating mobile games do not matter.

I do disagree with the EA employee and I'm positive that the Wii U will recover, but I also recognize the increasingly foreboding force of smart phones and tablets. Yes, many of these so-called "games" are cheap cash-ins. Yes, the App Store for Apple users has layout problems. However, the market for tablets and smart phones is ever-growing, and it is cutting into the video game industry.

More after the jump.

Alongside the announcement of Sonic: Lost World, Sega has announced another Nintendo exclusive Sonic game, Mario & Sonic at the Sochi 2014 Winter Olympic Games. This new title in the Mario & Sonic at the Olympic Games series will provide more intuitive controls by implementing Wii Motion Plus. Certain events, such as curling, will even make use of the Wii U GamePad.

While the new entry in the franchise will be maintaining a number of the events from its previous Winter Olympics outing, new events, including snowboarding "slope-style" and figure skating, have also been added to the events roster. Dream events, events which take place in the game worlds of Sonic and Mario, will also be making a return in this game.

Sega has also confirmed that their Sonic the Hedgehog deal with Nintendo for Nintendo-exclusivity will cover three Sonic games, Sonic Lost World and Mario & Sonic at the Sochi 2014 Winter Olympic Games being two of them.

Head past the jump to see the Sonic & Mario at Sochi 2014 Winter Olympic Games trailer!

So say a new game has just been announced with a fancy new trailer and let's face it, you're hyped, but you decide not to pay attention to any new trailers or details for it because you know you're buying it day one regardless. After all you're a smart guy/gal and it's not like the trailer is going to lie and the game is actually bad, right?

Well now it's been over 2 years since it was announced and the game is just about to come out meaning it's probably already on The Pirate Bay. But you can't help but wonder if you should read up on it to see whether or not you should actually buy it and it boils down to one thing, should you go in clueless and blind or should you go in informed? You don't have a choice in The Starship Damrey.

The Starship Damrey throws you into its story with no tutorials, hints, or even any backstory. You are alone and have no idea where you are or what a single button on the 3DS does. It's an interesting concept, especially since this this makes almost every little plot detail a spoiler, but it also gives the game a heavy and mysterious feeling to it. It's a good game and well-worth trying, but sometimes I just wish I knew a bit more about what was going on, but considering its concept I suppose I'd prefer to still go in blind. I've done it before with games like Virtue's Last Reward and BioShock Infinite and was much more pleased than I was with other games I had been informed about like Lego City: Undercover, which is still a good game. So I want to know, do you prefer to go in blind when it comes to certain video goes or do you prefer being informed?

With all the talk surrounding EA lately how they really feel about the Wii U and Nintendo, GamesIndustry decided to contact Ubisoft to see if their stance is starting to change in regards to Nintendo's latest console. This is obviously the worst effect EA could potentially have on the Wii U market - scaring other third parties away. Well, this was Ubisoft's response:

"As with any new console, it takes some time to grow an established base. Ubisoft has a varied and high-quality line-up for Wii U, with more big titles on the way including Rayman Legends, Watch Dogs, Assassin's Creed IV Black Flag and Splinter Cell Blacklist. We're confident that this will help in continuing to attract gamers to the Wii U system and that Nintendo will take steps to ensure that the Wii U is successful in the market."

Ubisoft is not shying away from admitting their Nintendo support is strong and is looking to remain strong for the time being. When you combine those top tier AAA offerings with Nintendo's own slate this holiday, the Wii U suddenly looks a lot more attractive. The sad part is that we're still waiting to play all this great content. Still Ubisoft is there. We wish Ubisoft a lot of success and we hope the Wii U versions of their games sell well. Doing so will only encourage further support for the platform from other studios such as Rockstar and Bethesda.

Nintendo are still operating like it's 1990. They should have "done a Sega" and offered Mario/Zelda as PS4/Durango exclusives
It is an utterly intentional decision to focus our resources on markets which actually matter ... like mobile, and Gen4.
Yep, we've got plenty of problems, but WiiU isn't where that family/casual market is. It's on mobile/tablet now!

Angry yet? Well, anger doesn't describe it for me properly. You see, Bob Summerwill is Senior SE and Architect of EA Sports. He clearly does not like the Wii U... at all. I won't even bothering commenting on this. Have at it, folks.

FIFA isn't releasing on the Wii U this year... which is no surprise, considering EA told us they have absolutely no games in the works for Nintendo's new console. That being said, the reasoning to me seems to really encapsulate everything that is wrong with EA as a company:

“Six months ago FIFA 13 was a launch title on Wii U. Although the game featured FIFA’s award-winning HD gameplay and innovative new ways to play, the commercial results were disappointing. We have decided not to develop FIFA 14 on Wii U.” — EA spokesperson

For starters, EA... I am going to call it like I see it: You're full of shit. Setting aside any bias, FIFA 13 on the Wii U was FIFA 12 with updated rosters. You can't make stuff like this up. It's literally the exact same game as FIFA 12. They just repackaged it in FIFA 13 attire. Imagine, if you would, that sales for the game on an all new console happened to not flourish when consumers find out it's identical to FIFA 12, which they probably already own. EA's logic is astounding.

One of Nintendo Directs greatest showings today was for the upcoming Pikmin 3. It kicked off by naming the three all new characters: Alph, Brittany, and Captain Charlie. The trio hales from the land of Koppai, which is under threat of a major famine. They crash land into the world of Pikmin and start to gather fruit and various seeds to bring back to their home planet.  There is also going to be a challenge mode style Multiplayer aspect, but they plan to talk about that in the future (so, likely the highly anticipated pre-E3 Nintendo Direct).

Inside we have 20+ all new screenshots, 6+ minutes of all new (High Quality) footage, and just a little bit more information about one of the Wii U's most anticipated titles.

In today's Nintendo Direct, we got a nice new look at New Super Luigi U, the new DLC for New Super Mario Bros. U, celebrating Luigi's 30th anniversary. It's shaping up to be a great DLC. In fact, it might be a whole new game altogether. That's right, New Super Luigi U is going to get a physical stand-alone release in stores on August 25th for $29.99. The DLC version will cost $19.99 respectfully. Luigi is my favorite Mario character, so I'll be sure to get this when it comes out.

Mario is going to be replaced by Nabbit, the thieving rabbit who stole power-ups from Toad houses. Nabbit will be unable to use power-ups and cannot be damaged by enemy attacks. To me this seems like some form of the Super Guide feature when things become too hard. And from what is known, the game will be much harder than New Super Mario Bros. U

While Nintendo may not be holding a large-scale E3 conference this year, the Big N has promised that the company will be there on the show floor and delivering news through Nintendo Directs.

In it's NPD response today, Nintendo confirmed its E3 presence, and even gave fans an idea of what games they'll have to look forward to in June:

At the upcoming E3 trade show in June in Los Angeles, Nintendo expects to show attendees upcoming Wii U games from the Mario Kart, Super Mario Bros., The Legend of Zelda and Super Smash Bros. franchises.

I'd imagine that the Zelda games in question are likely The Wind Waker HD, but perhaps we could be pleasantly surprised with at least another brief mention of the new Zelda for the Wii U. Mario and Mario Kart for the Wii U seem to also be confirmed as appearing, as well as Smash Bros.

Personally, I'm the most excited about Smash Bros. being in attendance; hopefully they'll announce a new character or two, and possibly show us some screenshots or a trailer. Seeing more Zelda action will also be a perk.

UPDATE: Iwata's got some news for us: 

It looks like we'll be seeing some Smash info a tad earlier than we thought; looks like Nintendo's intending to engulf the entire duration of E3 with constant announcements.

What are you looking forward to seeing at E3?

Nintendo and SEGA seem to be buddying up nicely as of late; in today's Nintendo Direct, Iwata announced that 13 games from the SEGA Game Gear handheld are coming to the Nintendo 3DS's Virtual Console.

There's no word as of yet on the release date of the games, but they are supposed to be coming "soon".

For a rundown of the games, hop inside!

In today's Nintendo Direct, we got another look at Donkey Kong Country Returns 3D, which is set to release on 3DS on May 24th.

Nintendo has now released a new trailer for the game; in the trailer, the new items and levels for the game are shown, demonstrating how this is a new release that is worth an additional purchase. The game will feature life-saving green balloons and crash guards, portable DK barrels, and a new world of levels, each detailing a world from the Wii release.

Are you pumped for DK's premiere on 3DS?

Hop inside for the trailer!

In today's Nintendo Direct conference, Reggie had some big news to share with everyone about Nintendo's E3 strategy.

Reggie declared that this year, Nintendo will strive to make "E3 for the people"; to support this, he announced that Nintendo would be partnering with Best Buy to allow gamers across the US to access Nintendo's E3 demos at over 100 Best Buy stores.

This is a huge improvement for the common fan; rather than just watching or reading about the demo, we can actually try them out. I don't know about you guys, but I'm pumped. I'm going to have a tent set up in my Best Buy, so come visit if you like.

Today's Nintendo Direct was a shortie, but a goodie; along with some shocking information about Sonic, we also got a release date for one of the more interesting Wii U titles; The Wonderful 101, being developed by Platinum games, is slated to hit North America on September 15th.

It looks like Nintendo's gearing up to hit hard in the software department this year, with two Zeldas, Pikmin, and loads of other exclusives hitting shores in the months beforehand.

This news comes straight from today's Nintendo Direct; today, Iwata has announced that SEGA and Nintendo have entered an exclusive contract for Sonic the Hedgehog, meaning the little blue guy won't be on PS3 or Xbox now.

Next, Iwata also announced that Sonic: Lost World, which we posted about just this morning, is coming to Wii U and 3DS exclusively.

This is pretty big for Nintendo if you ask me!

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The Wii U and 3DS Summer Showcase is upon us.